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	<title>PILMAN &#187; From Blockbuster</title>
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		<title>From ‘Blockbuster Drugs’ to &#8216;Personalized Medicines’ – will it revolutionize the way the patients will be treated tomorrow?</title>
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		<pubDate>Wed, 15 Apr 2009 18:00:23 +0000</pubDate>
		<dc:creator>Tapan Ray</dc:creator>
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		<description><![CDATA[Financial Times quoted Jeff Kendler, the CEO of Pfizersaying, “the era of dependence on a single or a couple of blockbuster drugs should be over. Lipitor sells U.S$ 12 billion a year. You can’t build a company predicted on the &#8230; <a href="http://www.tapanray.in/from-blockbuster-drugs-to-personalized-medicines-will-it-revolutionize-the-way-the-patients-will-be-treated-tomorrow/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
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