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	<title>PILMAN &#187; Abbott. Pfizer</title>
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		<title>Corporate Branding In Pharma: An Evolving Strategy In The Emerging Scenario</title>
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		<pubDate>Mon, 15 Jun 2015 00:00:57 +0000</pubDate>
		<dc:creator>Tapan Ray</dc:creator>
				<category><![CDATA[Pharma]]></category>
		<category><![CDATA[Abbott. Pfizer]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[Biogen]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[corporate]]></category>
		<category><![CDATA[Corporate Branding]]></category>
		<category><![CDATA[Eli Lilly]]></category>
		<category><![CDATA[India]]></category>
		<category><![CDATA[Johnson & Johnson]]></category>
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		<category><![CDATA[Ray]]></category>
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		<description><![CDATA[Pharma advertisements in the mass media do not appear too frequently in India, for various reasons. Though few and far between, whenever these appear are mostly blunt and boring. In that context, an interesting advertisement of a global pharma major &#8230; <a href="http://www.tapanray.in/corporate-branding-in-pharma-an-evolving-strategy-in-the-emerging-scenario/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
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